Video Ad Metrics Report

YuMe serves on average 30 million video ad impressions per day. This report provides a snapshot of key data and trends that we have seen for in-stream video advertising across our network during Q1, 2010 (January 1 – March 31, 2010). The report looks at the top category spenders, most requested audience demographics and the relative performance of :15 versus :30 second pre–rolls.

We hope you will find this data useful in understanding the trends currently shaping the in–stream video advertising landscape. If you have a question about the video advertising landscape, email us at metrics@yume.com, and we will try to address it in a future report.

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